Pricing
Simple, honest pricing
No hidden fees. No per-click charges. No long contracts. Every plan includes the full click fraud protection service and a 7-day free trial, cancel anytime.
2,000+ businesses protected 5 minute setup Cancel anytime
Find your plan Priced on ad spend
$6,000
$500$100,000+
Your plan
Starter
$49/mo
Covers up to $6,000/mo ad spend.
Fake clicks could be costing you $480 to $840 a month.
Based on our October 2026 benchmark: the typical advertiser sees 8% of paid clicks with warning signs, and 1 in 10 see 14% or more.
Cancel before day 7 and you won't be billed.
Starter
$49 $490 £39 £390 €45 €450 /month /year
Up to $6,000/mo ad spendUp to £5,000/mo ad spendUp to €5,500/mo ad spend
For small businesses getting started with ad protection.
- 1 website
- 1 Google Ads account
- Unlimited clicks monitored
- VPN, TOR & proxy detection
- 3 months data retention
- Email support
- 7-day free trial
Professional
Most popular $99 $990 £79 £790 €95 €950 /month /year
Up to $20,000/mo ad spendUp to £15,000/mo ad spendUp to €18,000/mo ad spend
For growing businesses that need full protection.
- 5 websites
- 5 Google Ads accounts
- Unlimited clicks monitored
- 1 Microsoft Ads account
- Custom block rules & campaign exclusions
- API access
- 6 months data retention
- Priority email support
Growth
$189 $1,890 £149 £1,490 €179 €1,790 /month /year
Up to $30,000/mo ad spendUp to £25,000/mo ad spendUp to €28,000/mo ad spend
For established businesses with bigger ad budgets.
- 15 websites
- 15 Google Ads accounts
- Unlimited clicks monitored
- 3 Microsoft Ads accounts
- API access
- 12 months data retention
- Priority support + live onboarding call
Scale
$379 $3,790 £299 £2,990 €349 €3,490 /month /year
Up to $50,000/mo ad spendUp to £40,000/mo ad spendUp to €45,000/mo ad spend
For high-spend advertisers who need full coverage.
- Unlimited websites
- Unlimited Google Ads accounts
- Unlimited clicks monitored
- Unlimited Microsoft Ads accounts
- Named account contact
- API access
- 24 months data retention
- Priority support
No per-click charges. Unlimited clicks monitored on every plan.
No overage fees. We never cut off protection mid-month.
Upgrade or downgrade anytime. Billing is prorated.
Custom
from $629/mofrom £499/mofrom €539/moFor advertisers over $50,000/mo in ad spend, multi-brand groups and franchise networks.For advertisers over £40,000/mo in ad spend, multi-brand groups and franchise networks.For advertisers over €45,000/mo in ad spend, multi-brand groups and franchise networks.
Everything in Scale, plus:
- Named account contact — not a shared inbox
- Guided onboarding for every domain
- Quarterly recovered-spend review with per-click reason codes
- Custom detection rules tuned to your industry, maintained for you
Agencies
Every plan covers one business and the brands and websites it owns. Agencies, see partner pricing.
How the free trial works.
- Today
Protection starts immediately
You'll add your card at sign-up so protection can start immediately, but you won't be charged during the trial.
- Before day 7
We send a reminder
We send a reminder email before the trial ends so you have time to cancel if it's not for you.
- Day 7
Your plan starts
Cancel anytime from Settings > Billing. No contracts, no cancellation fees.
Compare plans
Feature Comparison Matrix
See exactly what's included in each plan. Every feature, every detail.
| Feature | Starter $49/mo $490/yr £39/mo £390/yr €45/mo €450/yr Start free trial | Professional $99/mo $990/yr £79/mo £790/yr €95/mo €950/yr Start free trial | Growth $189/mo $1,890/yr £149/mo £1,490/yr €179/mo €1,790/yr Start free trial | Scale $379/mo $3,790/yr £299/mo £2,990/yr €349/mo €3,490/yr Start free trial |
|---|---|---|---|---|
| Limits | ||||
| Monthly Ad Spend | Up to $6,000Up to £5,000Up to €5,500 | Up to $20,000Up to £15,000Up to €18,000 | Up to $30,000Up to £25,000Up to €28,000 | Up to $50,000Up to £40,000Up to €45,000 |
| Websites Monitored | 1 | 5 | 15 | Unlimited |
| Google Ads Accounts | 1 | 5 | 15 | Unlimited |
| Microsoft Ads Accounts | - | 1 | 3 | Unlimited |
| Clicks Monitored | Unlimited | Unlimited | Unlimited | Unlimited |
| Protection | ||||
| Automated Google Ads Blocking | ✓ | ✓ | ✓ | ✓ |
| Performance Max Protection | ✓ | ✓ | ✓ | ✓ |
| Device Fingerprint Detection | ✓ | ✓ | ✓ | ✓ |
| VPN, TOR & DarkNet Detection | ✓ | ✓ | ✓ | ✓ |
| Fraud Intelligence Network | ✓ | ✓ | ✓ | ✓ |
| Block By Country | ✓ | ✓ | ✓ | ✓ |
| Manual IP Blocking | ✓ | ✓ | ✓ | ✓ |
| Multi-User Access | ✓ | ✓ | ✓ | ✓ |
| Controls | ||||
| Campaign Exclusions | - | ✓ | ✓ | ✓ |
| Custom Block Rules | - | ✓ | ✓ | ✓ |
| Conversion Pixel Blocking | - | ✓ | ✓ | ✓ |
| Cross-Blocking (Across Sites) | - | ✓ | ✓ | ✓ |
| Advanced Analytics Dashboard | - | ✓ | ✓ | ✓ |
| Advanced | ||||
| Microsoft Ads Protection | - | ✓ | ✓ | ✓ |
| Advanced Threat Intelligence | - | - | ✓ | ✓ |
| Custom Reporting | - | - | ✓ | ✓ |
| REST API Access | - | ✓ | ✓ | ✓ |
| Data & support | ||||
| Data Retention | 3 months | 6 months | 12 months | 24 months |
| Support | Email support | Priority email support | Priority support + live onboarding call | Priority support + named account contact |
| Free Trial | 7 days | 7 days | 7 days | 7 days |
FAQ
Pricing Questions
Is there a free trial?
Yes — all plans come with a 7-day free trial. You'll add your card at sign-up so protection can start immediately, but you won't be charged during the trial. Cancel anytime before the trial ends from Settings > Billing and you won't be billed.
Can I change plans later?
Absolutely. You can upgrade or downgrade your plan at any time. Changes take effect immediately and billing is prorated.
What happens if my ad spend goes over my plan's limit?
Nothing scary. We never cut off protection mid-month, and we don't charge overage fees. Seasonal spikes and one-off pushes are fine. If your spend regularly sits above your plan's range, we'll let you know and help you move to the right plan.
What happens after the free trial?
At the end of your 7-day trial, the plan you selected at sign-up will start automatically and your card will be charged the monthly or annual rate you chose. We send a reminder email before the trial ends so you have time to cancel if it's not for you. You can cancel anytime from Settings > Billing — no contracts, no cancellation fees.
Is Performance Max protection included?
Yes, on every plan. Performance Max is covered as part of Google Ads protection: fraudulent sources are added to the account-level exclusion list that PMax respects, alongside Search, Shopping and Display. Google limits how much of PMax any tool can see, so protection covers every part of the campaign where signals are available.
How does Microsoft Ads protection work?
Microsoft Ads protection is included from the Professional plan (1 Microsoft Ads account, 3 on Growth, unlimited on Scale). We monitor your Microsoft Ads traffic in real time and detect fraudulent clicks the same way we do for Google Ads. Microsoft's advertising API does not allow tools to apply IP exclusions automatically, so instead of silent automation you get ready-to-apply IP exclusion lists and clear guidance for adding them to your campaigns. Google Ads blocking is fully automated.
Which plans include API access?
The ClickGuardian API is included with Professional, Growth, Scale and Custom plans. It is read only and returns the same figures you see in the app, as JSON. See the API docs.
Do you offer agency pricing?
Yes. Each plan covers one business, so agencies running ads for clients use partner pricing instead. Refer clients and earn 30% of what they pay for 24 months, or resell at 40% off list for your first 24 clients and 50% off after that, under your own brand if you like. See our agency page or email partners@clickguardian.ai.
What payment methods do you accept?
We accept all major credit and debit cards (Visa, Mastercard, Amex) as well as direct debit and bank transfer for annual plans.
What counts as a "website"?
Each unique domain you want to protect counts as one website. Subdomains of the same root domain count as one website. All websites on a plan must belong to the same business.
Can one plan cover several businesses?
One plan covers one business, or a group of businesses under the same ownership, plus all the brands and websites it owns. If you run ads for other, unrelated businesses, for example as an agency, our partner pricing is built for that.
We're a franchise network. Which plan?
Custom. Each franchisee is its own business, so a network can't share one plan. On Custom we cover the whole network on one bill, with reporting by brand and location. Franchisees can also sign up on their own if they'd rather pay for themselves.
Spending more than $50K/mo?
That's what our Custom tier is for, starting at $629/mo. You get everything in Scale, plus a named account contact, guided onboarding for every domain, quarterly recovered-spend reviews, custom detection rules maintained for you, and a multi-brand dashboard with consolidated reporting. Talk to us and we'll put the right plan together.
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